HUL drops ‘Health level’ and Rebrands Horlicks as ‘Functional and Nutritional Drinks’
New Delhi: Hindustan Unilever Limited (HUL), the parent company of renowned brands like ‘Horlicks’ and ‘Boost’, has taken a significant step by removing the term “health” from the labels of its products. Instead, the company has repositioned its brands as “Functional and Nutritional Drinks”. This strategic decision by HUL follows directives from the Ministry of…